FUN FLAVOR: Kids love our bubblegum toothpaste flavor with exciting foaming action that helps clean those hard-to-reach places. ADA ACCEPTED: Our kids toothpaste is accepted by the American Dental Association. HYGIENE BENEFITS: Kids fluoride toothpaste prevents cavities, gingivitis, plaque and is triclosan free. RECOMMENDED AGES: Kids tooth paste is for children and adults 2-years of age and older. Active Ingredients: Sodium fluoride 0.24% w/w (0.15% w/v fluoride ion) Inactive Ingredients: Sorbitol, Hydrated Silica, Water, Glycerin, PEG 12, Sodium Lauryl Sulfate, Cellulose Gum, Flavor, Sodium Benzoate, Disodium Phosphate, Sodium Saccharin, Red 40, Red 33 Glycerin- Plant based